Many people believe a large list is the key to success in email marketing. But the truth is that a targeted list–people who are interested in your product–is the key to success. It’s better to have 500 targeted prospects, than 5,000 untargeted leads.
 

It is amazing how our ever evolving language and culture changes marketing

Google says, More than 50% of online searches will be done from mobile devices in 2012. What does that mean to you? It’s more important than ever to be where your customers are. If your site–or at a minimum, your home page–is not optimized for mobile, call Ad2, Inc today. We will optimize your site for mobile viewing and make sure you are listed on other mobile sites.
Come on, let’s get moving!

Nothing is more satisfying than receiving a comment from a satisfied customer.
Ad2, was contracted to create the campaign for Coast Electric’s annual meeting. The challenge was that a specific number of responses are required by their bylaws- failure is not an option. I am happy to say we not only met the challenge but exceeded the goals and expectations.
The following comment from Melissa Bryant says it all, (except, that they are a pleasure to work with – making all of our jobs easier.)
On behalf of Ron and I, we wanted …

2 Chronicles 7:14
I remember reading about the children of Israel who turned from God
time and time again, only to realize their mistake and pray for
forgiveness. Each time, God would forgive them and they would walk
with him for a time. So, I am going to ask you to join me in praying
for our nation every day. Please read the email below. God is in
control.
May God Have Mercy On America ; Protect Our Troops
When I was in Atlanta last week, there were signs in people’s yards
that said, ” America , prayer is …

‘Christmas’ Winning War on Christmas in Marketing Messages
Reposted from AdAge.com
Published: November 18, 2010 NEW YORK (AdAge.com) — The War on Christmas may be in its final days.
This season, merry Christmas — not happy holidays or season’s greetings — will dominate retailer’s marketing messages. There will be Christmas sales and Christmas trees and Christmas carols galore. That has the American Family Association, arguably one of the loudest voices advocating the use of Christmas in retailer’s marketing messages over the past few years, predicting that its crusade could conclude in the …

Some stories are just worth sharing. This was sent to me as a forwarded email. You always hear the usual stories of pennies on the sidewalk being good luck, gifts from angels, etc.  This is the first time I’ve ever heard this twist on the story. It really made me stop and think. 
Unknown Author
Several years ago, a friend of mine and her husband were invited to spend the weekend at the home of her husband’s employer.
My friend, Arlene, was nervous about the weekend.  The boss was very wealthy, with a fine home …

After nearly seven years of great successes together, Ad2 has decided to retire as the agency of record for HSSM. It is a bittersweet end to such a long, joyful relationship, however we feel all will be better served by this new relationship.
Tearfully, yet cheerfully, looking back, we have endured so much together to get to where we are now-strong community support and awareness and the attention of the nation’s leading animal welfare organizations.
Remembering our first meeting 7 years ago with the Executive Director and Chairman of the Board in …