‘Christmas’ Winning War on Christmas in Marketing Messages
Reposted from AdAge.com
Published: November 18, 2010 NEW YORK (AdAge.com) — The War on Christmas may be in its final days.
This season, Merry Christmas — not Happy Holidays or Season’s Greetings — will dominate retailers’ marketing messages. There will be Christmas sales and Christmas trees and Christmas carols galore. That has the American Family Association, arguably one of the loudest voices advocating the use of Christmas in retailers’ marketing messages over the past few years, predicting that its crusade could conclude in the …