What is marketing?

The act or process of selling or purchasing in a market b: the process or technique of promoting, selling, and distributing a product or service2: an aggregate of functions involved in moving goods from producer to consumer.

Although the concept has been around since the beginning of time, the marketplace has changed drastically. If you are using the same old methods to market your brand, you are not being seen or heard. Ad2 can efficiently and effectively position your brand in the market of relevant receivers. Through the use of market research, strategic planning and implementation, you will find yourself in the minds of potential customers for all the right reasons. You won’t have to go looking for them; they will be looking for you, because you will be in all the right places answering their needs as they arise.